Tanzania captures the very essence of the African continent, and distils it into one country, an African Eden of natural riches and cultural wealth. Our country has inspired Hemingway and Livingstone, proudly given the word 'safari' to the global travel vocabulary and provided documentaries and Hollywood with their perfect vision of an unexplored continent.
Tanzania is a land of superlatives, home to Africa's highest mountain, deepest lake, and largest inland body of water as well as its largest game reserve, most famous National Park and most abundant movement of wildlife. Our borders are custodian to snow-capped peaks, fertile coral reefs, primate-rich virgin rainforest and rolling African savannah, that are protected by a progressive environmental and conservation policy that is embedded in the country's constitution.
Tanzania is home to a patterned cultural mosaic of over 120 distinct ethnic groups, united in peaceful coexistence under one country and one language. There is no history of civil unrest, ethnic tension, political dictatorship or religious intolerance. Tanzania was home to Man's first steps on Earth, our national history subsequently defined by pre-historic settlements, mediaeval city-states, colonial exploration and peaceful independence.
Tanzania is the authentic Africa, a destination of impressive natural, cultural and historical wealth, a land of names such Serengeti, Kilimanjaro, Zanzibar and Ngorongoro, and we are proud to welcome our guests with the warm 'Karibu' of a friendly people.
For more information about Tanzania, consult www.africatanzania.com, website of the Tanzania Travel Fair Committee (TTFC), a partnership of Tanzania's public and private sectors, dedicated to the promotion of destination Tanzania, Authentic Africa.
Tanzania Association of Tour Operators was established in 1983 to promote and represent individual tour operators in the Country and at the international level.
The association was established at the peak of economic crisis in
Tanzania. At that time economy was centrally planned and dominated by
public sector while the private sector was small and struggling.
The
Purpose of TATO was considered important as united front to advance the
interest of the private Tour Operators by engaging the Government
through dialogue in promotion of Tourism, at the same time acting to
promote high Tourist service delivery, both nationally and
internationally.
To promote Mutual expansion of tourism sector both internally and
at the international level by opening avenues of Marketing in relation
with other bodies such as TTB and Ministry of Tourism.
Currently TATO is composed of more than 200 members.
MISSION
To support members to do business
VISION
To become a strong and respected association that fully meets the needs of its members.

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